Southwest Airlines Announces New Boarding Method

Open Seating is Here to Stay!


We understand that in business time is money. We also know that standing in boarding lines is not the most productive use of your Company Travelers time.

With that in mind, Southwest Airlines is thrilled to announce that you will continue to be able to choose your favorite seat once onboard the aircraft. And it doesn’t stop there! We’ve figured out how to make our open seating method even better by doing away with the so called “cattle call” and eliminating the need to “camp out” in the boarding line.

Beginning in early November, you will be assigned not only a boarding group (A, B, or C) but also a number within that boarding group based on the time you check in for a flight (for example: A32). This unique combination represents your reserved spot in your boarding group. Next, listen for one of our friendly gate agents to announce your group. When your group is called, simply take a position next to the column that represents your boarding number and proceed onto the airplane to find your favorite seat. Boarding columns will be divided into groups of five.

This new procedure will free up your time at the airport so that you can sit back in our lounge area and continue to work on your laptop, make calls, or do whatever it is that you need to do while waiting for your flight.

More information and a short 3 minute video that explains the process are available on swabiz.com (link to: new page created with link to video)

We are so excited to bring you this innovative solution that will not only enhance your business travel experience but also allow us to maintain our core values. And stay tuned, because this might just pave the way for some other exciting things we still have up our sleeve for later this year...

Southwest Airlines Announces New Boarding Method - Additional Information